Branding Methods

Branding Methods:

Discover the Perfect Branding Technique for Your Products

1. Colourflex Transfer:

   • Advantages: Ideal for vibrant full-color images, eco-friendly water-based inks, durable and machine washable.
   • Limitations: Unable to reproduce metallic and neon/fluorescent colors, thin glue line may be visible.
   • Artwork Requirements: Vector or bitmap format, 300DPI resolution for bitmaps, fonts converted to outlines.
     
     

2. Debossing:

   • Advantages: High perceived value, permanent branding, available two-tone finish.
   • Limitations: Unable to print variable data, requires artwork in vector format.
     
     

3. Digital Label:

   • Advantages: Vivid full-color images, variable data printing, edge-to-edge branding.
   • Limitations: Limited metallic and neon/fluorescent colors, restrictions on white print on certain stocks.
     
     

4. Digital Packaging Print:

   • Advantages: Full-color complex images, variable data printing, instant drying.
   • Limitations: Some colors cannot be produced, cannot print on dark substrates, edge-to-edge branding not achievable.
     
     

5. Digital Print:

   • Advantages: Full-color complex images, variable data printing, instant drying.
   • Limitations: No metallic or neon/fluorescent colors, restrictions on white print, requires bleed for artwork.
     
     

6. Direct Digital:

   • Advantages: Can print on dark products, variable data printing, instant drying.
   • Limitations: Some colors cannot be reproduced, limited print area on curved surfaces.
     
     

7. Embroidery:

   • Advantages: Perceived value, permanent branding, raised effect.
   • Limitations: Only approximate PMS color matches, unable to print variable data, minimum text height requirements.
     
     

8. Imitation Etch:

   • Advantages: Affordability, produces a subtle finish resembling etching.
   • Limitations: Cannot print halftones consistently, curing period required.
     
     

9. Laser Engraving:

   • Advantages: High perceived value, permanent branding, variable data printing.
   • Limitations: Fine detail can be lost on small products, requires artwork in vector format.
     
     

10. Pad Print:

    • Advantages: Ideal for curved or uneven products, sharp and clean images, multiple colors in a single pass.
    • Limitations: Unable to print variable data, each color requires its own setup charge.
      
      

11. Resin Coated Finish:

    • Advantages: Vivid full-color images, 3D effect, variable data printing.
    • Limitations: More expensive for larger print areas, restrictions on white, metallic, and neon colors.
      
      

12. Rotary Digital Print:

    • Advantages: Large or complex full-color prints, instant drying, single setup charge.
    • Limitations: Some colors cannot be reproduced, gap between print start and end.
      
      

13. Rotary Screen Print:

    • Advantages: Large print areas on cylindrical products, metallic ink availability.
    • Limitations: Unable to print variable data, each color requires its own setup charge.
      
      

14. Screen Print:

    • Advantages: Large print areas on flat products, metallic ink availability.
    • Limitations: Unable to print variable data, each color requires its own setup charge.
      
      

15. Silicone Digital Print:

    • Advantages: High-definition artwork, durable and flexible branding.
    • Limitations: Cannot reproduce metallic and neon colors, minimum detail advised.
      
      

16. Sublimation Print:

    • Advantages: Vivid full-color images, variable data printing, edge-to-edge branding.
    • Limitations: Restricted to products with white surfaces, limitations on certain colors, minor color bleed possible.

Find the perfect branding method for your products and elevate your brand's visibility and value!